SXSW Music kicks off on Wednesday the 12th, as always with the Annual Austin Music Awards at Austin Music Hall, but it has become clear over the last few years that the music really starts the night before. Just thinking back to last year, we remember walking up and down Red River, watching bands like Golden Bear, White Denim and Broken Teeth at venues such as Beauty Bar, Emo’s and Red 7, and congratulating ourselves for getting started early....

FRIDAY [15] music • Ghostland Observatory and Thee Emergency at The Mohawk (912 Red River) ® party • Earthdance at NiaSpace (7:30pm-10pm, $15) party • Eastside City Limits party with Pink Nasty, Tnlons Fort, I Kill Cars, Missing Tapes, Brothesr and Sisters, Til We're Blue or Destroy, The Black at Red Scoot Inn and Old Austin Daze Compound (9pm-4am, FREE) ® party • Teleport Door presents the Pop Yo Colla' party with DJs Daniel......