FRIDAY: Mohawk: Cracker / Jason Isbell & the 400 Unit Club Deville: Robbers on High Street, Great Northern - FREE! Sponsored by The Onion/Sweet Leaf Tea Beauty Bar: DJ Tim Sweeney (DFA records), Learning Secrets, Farah SATURDAY: Red 7: The Paper Chase, Stinking Lizaveta, Death Is Not A Joyride Club Deville: Mates of State, Small Sins, Immaculate Machine Mohawk: Murder City Devils, Those Peabodys Beauty Bar: Bus Driver, Daedelus, Antimc (DJs Mel and Klassen)......

Note: Several weekend events will be added in the afternoon. THURSDAY [5] fashion/music/party • Car Stereo (Wars), Visuals by Super!Alright!, and 30-40% Everything at Strut (6-10pm) film • "Military Intelligence and You" at Alamo Drafthouse Lakecreek (7:30pm) art •Opening Reception for Aki Nagasaka's "Yellow Labyrinth" at Women and Their Work (6-8pm) books •Pam Oslie presents Love Colors at BookPeople (7:00pm) books •Hans Ulrich Gumbrecht presents "In 1926: Why and How?" at The Harry Ransom......

TUESDAY [20] books • Melissa "Melicious" Joulwan presents Rollergirl: Totally True Tales From The Track at BookPeople (7:00pm) film • TMNT 2: Secret of the Ooze Pizza Party at Alamo Drafthouse Downtown film • Polyester at Alamo Drafthouse Downtown film • AFS Essential: Iron Island at Alamo Drafthouse South Lamar music • The Roots with Lupe Fiasco at Stubb's (Early, Sold Out) music • Kodo Drummers at The Paramount Theatre music • Hilary York......

As sort of a behind-the-scenes-of-SXSW Music, the International Music Products Association (NAMM) Summer Session kicks off today at the Austin Convention Center. Over 20,000 professionals from the music products industry -- representing over 500 companies and 60 countries -- are converging upon the city for a three-day blitz of business, networking, education, and entertainment. The latter will be comes in the form of "An Evening with Jimmie Vaughan & Special Guests," tonight in the convention......

Gomi Kitti -- they (formerly) of the large red cat head on South Congress -- has returned to Austin, now situated in the swanky new 2nd Street District. They'll be hosting a slew of events this week along with everyone else in the neighborhood, so check 'em out while you're between day parties: Eliza Page Friday March 17th: Protokol (Opcode Boston) 5-7pm Saturday March 18th: In-store Designer party and jewelry trunk show with renee garvey......

Hot on the heels of our afterparty annoucement earlier today, we're thrilled to let you know about "Gonna Gonna Get, Get Down!", the free day party we're throwing on Wednesday March 15th, from Noon-11pm at Austin's newest indie/hipster joint, Red 7 (across the street from Sidebar, in back of Plush Lounge, and sharing an alleyway with Emo's and True Blue) We'll have DJ sets indoors (until 5pm) and between bands outside (all day), by northKorean,......

On mornings after a particularly nasty night of drinking, the only thing that coaxes us out of bed is the thought of stumbling over to nearby Tacodeli and ordering up a plate of delectable breakfast tacos (our favorite: eggs, chorizo and avocado on wheat). We happened to stop by this morning on the way to work, and found out about a neat charity fundraiser they're throwing tomorrow night: Teaming up with the Lance Armstrong......