Fight For Your Right: James Moody Talks About Arthouse's 5x7
How did you get involved with FIVE x SEVEN?
The 5x7 Committee invited me to participate this year to help connect the event with new and different folks. They had created a great event, and they wanted more people to experience it. So we all sat down and discussed new and fun ways to make that happen.
Since the Arthouse is in the middle of an extensive renovation, this year's 5x7 is going to be very different from year's past. What should we expect?
Well...expect plenty of interesting changes. A new urban space (Whitley Paper), a custom installation of art pods that will display the art, more food purveyors, (Frank, Cedar Door, Ranch 616, etc), the addition of live music (the one and only Balmorhea), rad DJs, tasty beverages, and a new and improved pricing menu that gets all folks all the access that they want...leaving enough dough in the pocket to purchase original works of art in 5x7 format!
You are well known in town as a music mogul, but what are your impressions of the art scene in Austin?
I think its both strong and delicate -- full of talent, ideas, and support -- but often under-appreciated and experienced. It feels like there is plenty of room for growth in the Austin art scene and people are investing in that idea. The new Arthouse building is a great example of that. Groups like the Arthouse (and Artpace for that matter) are really trying to drive more eyes to smart exhibitions and contemporary works in Texas. It feels like they are looking to set the tone that Austin is a central hub of creativity, which sets it up perfectly for presenting new ideas in Art to the rest of the world. I love what the The East Austin Studio Tour is doing as well. I think folks are really beginning to look to Austin for leadership in the creative space, including music AND art. It all works together. The creative class here (art/music/film/food/interactive/etc) is like none other, so I don't see things slowing down anytime soon.
Follow this post after the jump for Moody's advice on getting free drinks and fighting for what you want.
Let's play devil's advocate here... Why should I spend $100 on a small piece of art by an anonymous artist when I could just buy Micheladas?
Well, for starters, if you go on Friday, you just saved $100 bucks to purchase that art with. Tickets are only $25 bucks on that day if you get the 5 pack. Secondly, I bet the dudes at Frank will make you a Michelada for FREE with the FREE beer that is iced down and ready to go. And finally, Micheladas don't support local artists and make your pad happier... often times, they just make your head hurt the next day.
Do you have any tips for would be 5x7 purchasers?
Fight like a warrior viking. If you see a piece that tickles your fancy, will be perfect over your toilet or bar, and looks like a winner - fight for it. There is probably someone 5 feet away thinking about going for it too. At that point, I recommend a crane kick or a light throat punch. All's fair in art and war.
Do you have any final advice for Austinist readers?
Hey isters... it is the dawn of a new day. It is time for us to acquire art, support artists in the scene, and make our pads look and feel cooler. No more Max Headroom and Styx posters...let's get original.



