At nearly 160 feet long and just over 71 feet high, that's bigger than the "Godzillatron" at UT's DKR-Memorial Stadium, bigger than this one at a horse race track in Japan, and bigger than the one recently installed at Kansas City's Kaufmann Stadium.
To get a sense of how wide the new screen is, picture four city buses parked end-to-end. By comparison, a typical movie screen is 45 feet by 33 feet -- six of which could easily fit into the Cowboys' new display.
The cost of buying and installing the mega-monitors is more than $35 million -- more than it cost to build the Cowboys' present home of Texas Stadium in 1971.




I'm so glad I don't live in Dallas anymore.
That's a great use of $35million.
Give just about any guy $1 billion and he'll buy the biggest HDTV he can find.
they should call it "Armagedotron"
or the "Ozonotron" or "Globoboilotron"