SEC Investigating Purported Cuteness of Whole Foods CEO's Haircut
Whole Foods Market CEO John Mackey now faces an informal inquiry by the Securities and Exchange Commission, after a widely-distributed article in last week's Wall Street Journal revealed that he'd been making anonymous postings on internet message boards about his company.
Writing as "rahodeb"—an anagram for "Deborah," his wife's name—Mackey left a string of messages and comments dating from 1999 to 2006. Many of the remarks focused on Mackey, Whole Foods, and, more recently, on the company's pending half-billion-dollar acquisition of rival organic chain Wild Oats—in some instances, "rahodeb" complained that Wild Oats' stock price was unrealistically high. It's now up to the SEC to decide whether Mackey leaked private information that may have affected his company's stock price, or otherwise violated federal securities laws.
And while it's more than likely that Mackey didn't break any actual rules, he most certainly displayed rather poor social etiquette in leaving such awesome and masturbatory comments like:
- "While I'm not a Mackey groupie, I do admire what the man has accomplished."
- "I like Mackey's haircut. I think he looks cute!"
Mackey has yet to respond on his blog, but does come clean in an FAQ devoted to the merger. "The views articulated by rahodeb sometimes represent what I actually believed and sometimes they didn't," he writes. "Sometimes I simply played 'devil's advocate' for the sheer fun of arguing. Anyone who knows me realizes that I frequently do this in person, too."
What do you think, Austin? Did Mackey commit a serious faux pas, or was it simply a bit of harmless fun?
Photo posted by foodfullstop on flickr
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